What the Global IT Alliance Offers

Businesses around the world are demanding comprehensive customer support. The purpose of GITA is to meet this demand.

GITA is an alliance of carefully selected and OEM validated, professional IT partners. Together, our combined experience, expertise and reach have opened the door to an international landscape, enabling us to serve multinational organisations, no matter where on the globe you do business.

Each GITA partner delivers market-leading solutions and services to customers in their region; through the GITA Alliance, each partner has reliable international connections and a broader portfolio of capabilities.

Today, the GITA Alliance is comprised of six partners with over 130 offices, spread across 24 countries.

The GITA Vision

  • To deliver a global, collaborative, consistent “in country” experience, allowing our customers to remain connected to a primary provider.
  • To be the superior offering for international IT solutions, based on quality and trust.
  • To be the first choice of customers, manufacturers and peers because of our excellent people, processes, compliance and consistency.
  • To serve international customers via strategic alliances with industry-leading IT providers across the world.

Our Mission Statement

GITA provides global reach with local value, service and experience to enable successful IT solutions for multinational organisations.

International Reach, Local Engagement.

The GITA Alliance doesn’t do everything for everyone.

Global IT solutions, executed locally. That’s what we offer.

Today’s increasingly complex international landscape means a growing demand for international IT solutions with global consistency and a local touch. Today, as the ONLY truly global network amongst market leaders, GITA is on track to be the premier solution provider network around the world.

Our goal is not to be everything to every organisation. We focus on the areas where we truly excel, and as a result, our customers excel. We take pride in delivering a familiar “in country” experience, no matter where in the world you operate.

And that’s what GITA does: We make the world feel a little more like home.

The GITA Alliance Objectives


To provide solutions that can be consistently delivered across geographies without compromising quality or customer expectations.

Process & Structure

To improve and standardise processes while building robust structures that secure an optimal customer experience while strengthening each alliance member.

Marketing & Brand

To build a strong, internationally recognized brand through efficient marketing efforts.

OEM Management

To utilize our collective strength to manage key selected OEM partners and optimize global offerings and opportunities.


We make the world a little smaller by offering each and every customer a “home country” experience, regardless of the geography they operate in.

The History of The GITA Alliance

The Global IT Alliance (GITA) began in 2013 to accommodate ad-hoc IT requests. In the early days, our network was based on strong person-to-person partnerships, but it lacked scalability and consistency across geographies.

In other words, individual partners followed their own business models, resulting in inconsistent processes and service offerings.

We were not interested in pursuing one-off scenarios.

Our vision was to build a global empire of stable, repeatable, forward-thinking IT multinational engagements with trust and competency at our core. And in order to do that, we had to put a firm stake in the ground.

And this is what we did: GITA chartered a new strategic direction from the ground up, including an exclusive alliance-membership structure, a defined governance model, and an unbeatable value proposition based on superior, accelerated service.

We listened to our customers’ needs, vetted the best IT providers, and launched a business-ready powerhouse of an Alliance.

Spanning five continents, the trusted members of The GITA Alliance provide global coverage and a collaborative and reliable experience.

Board of Directors

Thomas Jensen


Thomas Jensen is a seasoned leader and business executive with a wide range of experience in business  & sales transformation, go-to-market strategy, and international expansion/scaling. Thomas is Executive Vice President for Bechtle E-Commerce Holding AG. In this role, he is responsible for leading the strategy development for the organisation including International business; Strategic vendor management; Solution Development; and M&A. In addition, Thomas leads Southern Europe (France, Spain, Portugal & Italy) and Eastern Europe (Poland, Hungary & Czech Republic) and UK.

Prior to joining Bechtle, Thomas was Head of Worldwide Channel Sales Strategy for HP Inc. in Palo Alto, California, USA where he drove the Global channel development. During the separation of Hewlett-Packard into HP Inc. and Hewlett-Packard Enterprise, Thomas led the channel separation, responsible for preparing the new strategy  and organisation for the indirect revenue of HP Inc. (87% the total business). Before moving to the USA, Thomas was General Manager for HP’s PC & Print Division in Denmark.

From 2006-2011 Thomas held leadership roles with e.g. Vestas Wind Systems and A.P. Moller–Maersk in Denmark. In addition, Thomas is a certified Facilitator for Storewars, which is one of the worlds’ most acknowledged programs for retail industries. From 1999-2006, Thomas held sales and marketing leadership roles at HP EMEA in the SMB and   Commercial business for HP Supplies where Thomas successfully drove HP’s go-to-market efforts, growing both revenue and operating profit. Thomas is a Danish national currently residing in Barcelona, Spain, and holds a Master of Science degree in International Business Economics from Aalborg University in Denmark and has supplemented his Master’s with the Executive Board Programme at INSEAD in France.

Mark Romanowski


Mark D. Romanowski, a 40-year IT executive, is currently the Executive Vice President at Agilant. He is well recognized throughout the industry for his breadth of knowledge, encompassing extensive expertise in Solutions Sales, Business Development, IT Services, and Executive Management. Mark authored the industry’s one and only comprehensive services book titled, “Services Guide.” Its wide acceptance and market demand have prompted him to further expand the offering to include strategic business consulting, business development, transformation sales and delivery best practices, and operations. Mark is a frequent guest speaker and consultant to the leading information technology consulting and support organisations, and industry analysts.

An active participant in numerous industry groups, Mark was the past treasurer and executive board member of CompTIA, the leading global IT trade association with influence in all areas of the IT industry. He is a member of the Association for Services Management International (AFSMI) and is World-Wide Advisory Board Member for HPE, Aruba and HPI.

Mark holds bachelor’s degrees from Brooklyn College, in addition to completing countless executive management, sales, business development, and marketing, operations, and services programs throughout his career. He is a resident of Rockville Centre, New York.

Billy Yeung


Creating new services is Billy’s forte. He modestly describes himself as one of the pioneers of Hong Kong’s Internet industry. In 1995, Billy pioneered the Netplus regional Internet backbone for telecommunication carriers in Asia Pacific. While at C&W HKT, Billy developed the Netvigator Internet service. In 2004, Billy branched out to spearhead Y5Zone in Hong Kong. In nine years, he steered the company to become one of the largest wholesale Wi-Fi suppliers in Hong Kong, which was acquired by HKBN Group Limited in January 2013. To most people in the know, Billy is the godfather of Wi-Fi in Hong Kong. He holds a Master of Business Administration Degree from the University of Birmingham, U.K. Billy is one of our proud Co-Owners.

Laurence Baynham


Appointed Chief Executive Officer in 2014 and Managing Director in 2016, Laurence is responsible for the day-to-day operational and planning activities of Data#3. Prior to these roles, Laurence held the position of Group General Manager for ten years and was responsible for profit and customer satisfaction across the company’s lines of business and geographies. Laurence joined Data#3 in 1994, bringing with him a broad range of international IT industry experience.

Laurence holds a Bachelor of Business (Honours) from East London University, is a graduate of the INSEAD Business School (Singapore) Strategic Management Academy and a Fellow of the Australian Institute of Company Directors. Laurence sits on a number of global advisory boards for key strategic partners representing Data#3 and the wider Australian IT channel community and in 2016 was inducted into the Australian IT Industry Hall of Fame.

Horacio Gutiérrez


Born in 1967. Horacio Gutiérrez is the founder, co-owner, and Managing Director of Compucentro. Compucentro was founded in 1989 and is a prominent VAR and IT Integrator in Mexico. Horacio Gutierrez is an Engineer in Computing Systems at the ITESM. He attained his Master in Business Administration at the ITAM and also completed the executive program in Top Management AD2 from the IPADE Business School.

Daniel Reis


Daniel Reis is a Computer Engineer graduated with honors from PUC-Rio, a Master in Business Administration from FGV-EAESP, and currently Sales and Marketing Executive at Microware Tecnologia da Informação Ltda. A specialist in Digital Business Transformation, Daniel has worked for the past 20 years structuring I.T. Companies and Projects throughout Brazil, Latin America, United States and Europe. Daniel is an entrepreneur with strong leadership skills, self-discipline and high ethics standards.


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